Women control accounts, but feel displaced in the banking sector

Women control accounts, but feel displaced in the banking sector

80% of market buying decisions are made by women. They are also the owners of 52% of current accounts that are open right now. That is precisely why the publicist and CEO of the company Ellas Deciden, Gemma Cernuda, has made a report called SheBanking or the end of traditional banking . In it he tries to give an answer to why with these figures, the girls analyzed recognize not feeling understood by the banking sector. But how should a bank be to conquer the female sector?

They, more concerned about finances than they do

Cernuda’s study analyzes what kind of financial worries women have and if there are differences regarding the thoughts of men. Something that could give clues to the market about what improvements to take.

However, although the figures show that women are more concerned about money in general (68% versus 56% of them) the specific issues that disturb them and the order of these are not very diverse.

Both sexes often think, above all, of retirement savings, in particular, 44% of them and 35% of them. The rest of the issues that take away sleep are the cost of education, health-related expenses, mortgage or rent and outstanding credit debts.

3 points that banks should improve to be Women- Friendly

The women analyzed have given quite clear answers about what would change the banking sector as we know it now. It can be summarized in:

  • Better communication about services: many women are unaware of the existence of online accounts that can be managed over the Internet or, directly, through the mobile phone.
  • Financial advice: they value positively that in their bank there is a figure of a personalized financial advisor who helps them with some steps. They ask for empathic and trusting treatment.
  • Advantages and facilities for and to save. According to the Women’s World Bank, women save 25% more than men, so a good way to attract them is to value this effort and encourage savings with attractive products.

What is the ideal current account for women?

These ideas of improvement take shape when they are asked to draw the services that the ideal Women- Friendly bank account should have. Good news? Some have already incorporated the best accounts in the market.

  1. Financial control services: from a calendar in which income and disbursements are included, to the grouping of expenses by categories and the allocation of a perfect average budget for each one. Something that increasingly include more accounts, among which stand out the Current Account of imaginBank or the N26 Account , a young bank fintech to the last.
  2. Goals of saving: to know the state of the objective. Point in which the Savings Account COINC stands out.
  3. Notifications : know in advance when a deposit is going to end or if we stay in the open. A function that is possible to activate in almost all accounts.
  4. Grouping in accounts of different banks : being able to see in the same application all your accounts that we have and the existing balance in each one. Something that is trying to apply the neobank Bnext
  5. Know what financial level we have compared to other users with a similar profile. A service that incorporated the BBVA Online Account at the end of 2017.

Aid for women entrepreneurs in Spain

Aid for women entrepreneurs in Spain

For many women and also for many men, entrepreneurship has become an outlet for the crisis and the unemployment situation.

On the other hand, female entrepreneurship has become a struggle of the authorities to try to stop the inequality between sexes since there is still a large wage gap as well as level of responsibility in companies.

To do this, they have created programs to support women ‘s entrepreneurship and p romotion of equality in employment. These are managed by the Ministry of Health, Social Services and Equality through the General Directorate for Equal Opportunities . The main functions of this General Management are two:

Main programs to help women entrepreneurs

Due to all these inequalities, the institutions in recent years have created a series of programs aimed at helping women entrepreneurs in different areas and in different ways, among which are:

  • Microcredits for entrepreneurs. It consists of a series of microcredits under very advantageous conditions for women to undertake. No guarantees are required, they do not have opening, study or amortization commissions and a fixed maximum interest of 7.75% is applied. In addition, they have a repayment term of 6 years. Its purpose is to promote the establishment, maintenance, consolidation and growth of companies managed by women.
  • Business Support Program for Women (PAEM). It has more than 12 working and helping women entrepreneurs through direct and personalized attention in the Chambers of Commerce and through the portal e-empresarias.net
  • Innovatia Program . It is a project promoted by the University of Santiago and the Women’s Institute aimed at supporting the entrepreneurial spirit of the new university graduates and helping them to implement their personal projects.
  • Innovative Entrepreneurs It is a program financed through FEDER Funds and that with the collaboration of the Foundation of the School of Industrial Organization (EOI) and other institutions such as CCAA and County Councils. Its objective is to help women entrepreneurs through personalized support and consulting in innovative knowledge sectors.
  • Program with agro-food cooperatives . This is a project aimed at promoting the leadership and employment of women in the decision-making bodies of the agro-food cooperatives.
  • Female entrepreneurship in emerging sectors . With the collaboration of the INCYDE Foundation and co-financed with the EEE Funds, this program promotes assistance to women entrepreneurs through counseling, information, personalized follow-up and assistance in accessing financing. It also promotes the free use of services from Chambers of Commerce and direct access to Business Incubators.

Radiography of women in the labor market and Spanish entrepreneur

Regarding the figures, it must be borne in mind that women’s data is still far below that of men in the labor market.

In this sense, according to the latest data from the General Directorate for Equal Opportunities, the female activity rate is 52.9% .

Regarding entrepreneurship, the entrepreneurial activity index is 4% in women and the presence of these as employers is 30.33%. In addition, another fact to take into account, is that women represent only 33.4% of total self-employment .

According to the latest studies of the sector, the profile of the Spanish entrepreneur is a woman between 25 and 34 years old , with university studies , who creates her business with an initial investment of between 1,000 and 2,000 euros and who launches into entrepreneurship because she is in unemployment situation.

How is the relationship of women with money and finances?

How is the relationship of women with finances and money? Are there differences today with respect to man?

I tell you my experience. Currently I am an expert in training people, families and the self-employed to have a good relationship with money and achieve healthy finances . I started very young, with 19 years, to work in a Financial Entity, a world classically dominated by men, with a mentality towards money very different from that of women. We entered by opposition several compañeras and that fact had value then, because it was a world traditionally attended by men. Currently the presence of women in companies, banks and savings banks is widespread.

How did we feel? On the one hand, there was great curiosity about this silent invasion of women in the financial field. On the other hand, we felt some rejection. Some of our colleagues openly expressed their disagreement that women who “should have been in their homes” and “leave jobs for men” had been given the opportunity! as it had always been done!

But the labor revolution had long since begun in the world, especially in the most advanced countries. Women, definitely, we had prepared and trained in schools and universities to occupy a space in the social and work environment. So my classmates and I were making ourselves known for being hardworking, serious, fulfilling, effective. In addition, we are discreet, in the background, away from the ambitions of promotion that showed the male partners.

Since that time my professional career in Banking and Savings Banks has been developed to hold management positions and to know widely the complex financial world. What do I value most about this stage? I have had the opportunity to meet thousands of people and discover their patterns of how they relate to money and finances. Throughout my personal and professional experience I have understood what are the emotional difficulties that prevent people from accessing a wealth mentality. Now I share my knowledge with people in a practical way.


What difficulties do women have, even today, in the economic sphere?

Women, especially those from the rural world or with little culture, have difficulties in mastering finances. The “patterns” or roles of man and woman were once very defined. The contribution of income to the household, historically, has corresponded to man. The woman was responsible for the upbringing and care of the house. Understanding bank statements, card contracts, loans, financial products and all the extensive bank terminology has been difficult for women.

How has this lack of financial education influenced women?

If the woman has decided to start a business, it has been difficult to develop a business plan that includes the essential pillars for its viability: Product, Marketing, Marketing, Financing, Sales Channels.

Key # 1: Women still need to strengthen their knowledge in the area of ​​finance, know the financial and banking terminology, know how to prepare a business plan and foresee its viability. The benefits are important: They will feel more secure, they can focus on the specialty they have. Finances will no longer be a problem but a resource to be managed.

Does it cost women to exercise their leadership in economic issues?

Oh, so many years occupying a second place in society leaves a mark on women! Women have been occupying positions in society and exercising responsibilities, albeit at the cost of enormous personal effort to fulfill the best in work, at home, with family and children. The reconciliation of personal and professional life is a pending issue in our country.

So many open fronts, coupled with the lack of support from governments, has made women choose in many cases to occupy more discreet jobs, to deal with family businesses, trying to maintain the difficult balance of exercising business leadership with the role of wives, mothers and daughters.

Key No. 2 : Women should promote policies to reconcile personal and professional life that allow us to have an economic, social and educational coverage essential in the years of upbringing and education of children. In this way, when the woman does not have on herself the greater part of responsibility in the raising and care of the home, she will be able to concentrate also on the professional development, exerting the leadership that is her own.

“At this point, despite the fact that 60% of graduates are women and have the best records, there is still no effective correspondence between that preparation and their presence in the management positions. “Women represent a great talent potential for companies, which is already evident in their excellent academic records and their results in competitive examinations and first years of professional career, which can not be wasted. It would be very effective to promote, from civil society, more than from public institutions, a platform with broad support that aims to boost the use of female talent in business and productive activity “.

Disturbing: “that presence is not stable and significantly recedes with any wind of crisis.” Source: # The manager woman in Spain

In summary, I think there is still a very large gap in the occupation of women in management positions, especially in the economic area. In my opinion, women, by our values, exercise an important benefit in the productive society. We are more prudent in the assumption of risks, tend to think about the team or set of social and economic needs for our education as “carers”. Except for exceptions, of course! Leadership, professional development and good relationship with money are related. We have much to do. Each of us, with training, knowledge and experience, we are moving forward from our workplace, from our company.

What do you think?

Muriel Penicaud: “We will move to an obligation of result in terms of equality between men and women”

The Minister of Labor is giving herself three years to close the 9% salary gap that continues to exist between men and women and remains unexplained. It details for “Les Echos” the government’s plan to try to achieve this ambitious goal.

On the occasion of International Women’s Day on March 8th, the government presents a plan of about twenty measures to fight against the wage inequalities between men and women in the company as well as the sexist and sexual violence in the world of work. The Prime Minister, Edouard Philippe, received all the social partners on Wednesday to present the plan that details the Minister of Labor, Muriel Pénicaud, for “Les Echos”.

What is your plan to fight against inequalities between men and women?

This action plan is submitted today to the social partners. In terms of wages, we all agree on the fact that the law that sets the principle of “equal pay for equal work” is 45 years old, and still today it is not applied and inequalities persist. delete by 2022. It’s ambitious but inescapable.

So we looked for pragmatic measures that could change the game. Today, in France, for equal work, the unexplained gap between the remuneration of a man and a woman is 9%. The problem must be tackled head-on. It is a question of social justice for women but also of competitiveness for companies. Many studies show that mixed enterprises are more efficient, more innovative and more attractive.

How do you plan to do it?

The first topic is the measurement of the pay gap. Today, she is not normal. We will make available a software free of rights (NDRL: as it exists in Switzerland), which will be integrated into the payroll software from 2019 for companies with more than 250 employees and in 2020 for others that will measure this gap . This will allow each company to evaluate the wage effort needed to remove it.

A specific envelope for women’s catch-up in the context of mandatory annual negotiations is a path to explore. We could give businesses until 2022 to comply with the law. If they are not, they will be punished. We will substitute an obligation of result for the present obligation of means.

Does having a dedicated envelope in the mandatory annual negotiations for women’s catch-up pay the risk of depriving other employees of an increase?

That’s why we’re giving businesses a deadline by 2022 to eliminate unexplained pay gaps between men and women. If you do it over a year, you run the risk that no man will be increased over this period. Over several years, we avoid this pitfall.

Will you also reform the sanctions regime?

Yes. The sanctions of companies that do not respect the principle of “equal work for equal pay” will be increased The sliders are not yet fixed We will discuss with the social partners We will also multiply the controls by the labor inspectorate corporate obligations with regard to equal pay, starting this year, and going from 1,700 checks a year to 7,000 checks a year.

You mentioned the idea of ​​publishing the names of companies that do not respect their obligations, the name and shame. Will you do it?

Sanctions are not enough. In addition, we want to set corporate transparency goals. Public opinion has changed, it has become much more sensitive to the subject. There is now a strong image issue around professional equality. We must rely on it. We will therefore force companies to publish on the Internet the overall wage gap and give elected representatives of the Social and Economic Committee access to detailed data by category of employee.

And because listed companies must set the example and the, we will involve their governing bodies on the subject. We are going to ask for the update of the Afep / Medef code so that the boards of directors produce an annual debate on equal pay on the principle of “comply or explain”, that is to say apply or explain.

What other levers do you plan to operate?

We also count on the action of the professional branches which must produce an annual report. They will have to give an account of their action on classifications, the promotion of gender diversity so that they serve women’s career paths. We will also reform the Equality label, and push the best practices to better reconcile family life and professional life, such as telecommuting for example, which is now a right since the publication of ordinances on labor law. This right also benefits men. It should also be added to the fact that now employees working at least half-time, of whom there is a majority of women, will have the same rights to training as full-time employees.

What is the link with Marlène Schiappa’s bill on March 21?

Marlene Schiappa’s bill is broader, it concerns sexist and sexual violence in society as a whole. We work closely together because it is also a subject of the world of work. We have planned several measures on this point in our plan announced this Wednesday. As for the legislative measures concerning equal pay and working life, they will be included in the draft law on the freedom to choose one’s professional future, which I will present to the Council of Ministers at the end of April. The fact of appointing a referent in the company that allows the victim to have an interlocutor with whom she can speak with confidence and the training of all professionals likely to accommodate victims are part of it.

Equality between men and women: the government unveils its plan of attack

+ VIDEO. Fifty measures, much of which had been announced in recent weeks, were presented this Thursday at an interdepartmental council.

The government unveiled this Thursday morning, on the occasion of International Women’s Day, its plan of attack for gender equality. In total, about fifty measures, much of which had been announced in recent weeks.

The current context of “liberation of the word of women” and listening to this word “must allow us to make even faster progress” to “meet the urgency and be up to the stakes,” said Edward Philippe at the end of an Interministerial Council, which was symbolically held at the Curie Museum in Paris. An envelope of 420 million euros is planned to implement this plan.

Involvement of the whole society

Gender equality will be the priority of the agenda of the French presidency of the G7 in 2019, announced the Prime Minister, who also wanted the public services to be “exemplary” with “more balanced appointments on management jobs of State “.

He also called on the whole society to get involved. “Promoting the culture of equality between women and men will not be achieved only through official statements, ex cathedra speeches at school,” he said. “All those who have something to say in society must grasp it,” he said, citing teachers, artists, and “all cultural production for youth” .


Believing that “everything starts at school” because it is “at the beginning of the process of socialization that we must fight against sexist prejudices” , Edouard Philippe confirmed that a “referent equality would be appointed in each school” from of the autumn of 2019. To develop the mix of trades, the objective is to have in higher education 40% of girls in the scientific sectors by 2020.

Equal pay

Regarding professional equality, the government announced Wednesday that companies with more than 50 employees with “unjustified” gender pay gaps will be punished from 2022 with a financial penalty of up to 1% of their mass. wage. This measure will be included in the law on social reforms (unemployment insurance, apprenticeship, vocational training) that Muriel Pénicaud must submit to the Council of Ministers at the end of April.

15 tips to improve the economy of women

Most women have to manage money, be it personal money or the money in their home. This handling of money can turn into a nightmare if it is not managed in the best way.

What better gift for a woman to help her in her economy?

With these tips we hope to help all women who want to improve their personal finances.

  1. Saving is essential to improve your economy and that in the future you can acquire what you need without having to go into debt.
  2. Have financial independence, make sure it is only you who manages your money.
  3. Create a budget and organize all the income and expenses that you know you have in each month.
  4. If you have some extra income, it’s the right money to save!
  5. Do not have debts without first being clear that you can pay them in the agreed time. Also inform yourself in advance of all additional costs.
  6. Do not have outstanding accounts, pay everything a day. The more you delay in paying for things, the more money you will spend on interest.
  7. Have a health insurance that specifically covers situations that may happen to women (breast cancer, pregnancy, among others).
  8. Invest in the future, save to buy a house or a business that will help you in your retirement from work, you can also quote to have a pension.
  9. Women tend to get carried away by discounts, keep in mind that many times discounts make you spend more of the money you have and do not buy things you really need.
  10. Access discounts as long as you are completely sure that what you buy will be more an investment than an expense.
  11. Choose to download an application in which you can take all the management of your finances and make an adequate follow-up of the money.
  12. Clothing for women is very important, in this case you have to be careful and not overspend, for example, if you have an event in which you have to use a dress and you already have a dress, try not to buy a new one. Also among friends you can help with clothes, lending what they need.
  13. Did you know that there are applications in which you can sell clothes that you no longer use? Use these applications to have additional income.
  14. Try to pay memberships for a year or several months, many times you will see a discount compared to paying a month and it is an account that you only pay once and you can rest assured that you will not pay it back in months.
  15. The big expenses that you can have try to make them in the months that you have less expenses. These you can take into account in the annual budget.

Women’s Day: know your rights

Day-of-the-woman-knows-your-rights-as-worker The role of women today is indisputable. Your contribution to a more egalitarian and free society is key in the formation of a just humanity and that it seeks the best opportunities for all the human beings that inhabit the Earth. It is sad to see that there are still places where women’s guarantees are not respected.

It is even sadder to see that even in our country, women live in conditions other than men. The insecurity for them is greater, the harassment in the streets is daily and if that was not enough, the feminicide rate is on the rise.

How to achieve a society in which the role of women in society is increasingly respected?

The first thing that has to be left behind is the idea that women are only responsible for housework and mothers of children. Women are much more than that. They are workers and contribute to the economic development of the countries in which they have integrated into the labor market. Women can and do manage.

Therefore, on International Women’s Day the essential thing is not to congratulate your friends, of course it is valid, but the ideal would be that together they begin to recognize their rights and ensure respect for them. At least in the role that the law demands, women in Mexico have their rights guaranteed.

History tells us that this day came about because, in 1857, the workers of the “Cotton” textile factory in New York, United States, went on strike demanding a more fair workday and wages. When the police appeared to confront them, he displayed force and imposition, striking and killing several of them.

As if that were not enough, the owner of the factory decided to confine the women who remained alive and set fire to the premises, all of them burned to death. This hate crime was the reason why years later this day was established for the recognition of women not only in their work role, but in the formation of democratic societies.

Although, since years ago, women have been involved in the workplace, this participation has not been recognized as such. The conquest of rights until now has been little by little and at least in Mexico the right to vote is already a fact, or the right to paid work as well. However, there are still some conquests to be made.

In our country, the Political Constitution of the United Mexican States and the Federal Labor Law govern the principles of labor coexistence for men and women. The employers must know that ignorance of these conditions does not release their compliance, and therefore they must ensure at all times to comply with the provisions of current legislation.

Women’s labor rights

According to Dr. Patricia Kurczyn Villalobos, “the rights of working women are the legal norms focused on the protection of their health, education, dignity and development, as well as the protection of motherhood in relation to the woman herself and the product of the same”.

These rights must be protected by different rules depending on whether they are working relationships between individuals, an individual or a government agency. As we have already indicated, the Constitution establishes the right to equality, and derived from it, are the rights of working women.

However, any social guarantee must protect and protect the rights of working women who enjoy rights of their own sex based on factors such as equality of working conditions, and salary but also in correspondence with motherhood, responsibilities on the Parenting and family care.

Currently, it is promoted that family responsibilities should be shared by men and women so that parents also have the right to have a license to take care of a sick child, and in this way take part in the family.

It is important to highlight that the labor rights that women currently enjoy are not a privilege as has been thought. The defense of equal rights does not imply the creation of privileges for a given group, in fact, the differences in treatment that are stipulated for women in some cases are intended to protect them.

For example, women have the right to protect motherhood as a biological process and that is why they can have a work permit when they are about to have their child. The rights to care for maternity would not be privileges but a defense of the reproduction function of the human being.

The Convention on the Elimination of All Forms of Discrimination Against Women of the United Nations established a document in 1981 stipulating that all forms of discrimination will be considered violence against women. Mexico participated as a signatory to this document, which is why it must abide by the following principles:

  • Women should have the same rights as men with respect to opportunities, career choice, employment, safety, benefits and job training.
  • The right to equal remuneration and treatment for the work they perform, and compensation equal to that of a man.
  • The right to protection of health at work, as well as the safeguarding of reproductive rights.
  • Discrimination around pregnancy, maternity leave, and marital status is prohibited.
  • In addition, they are entitled to basic benefits such as childcare for their children, social services that allow combining family life with work, and participation in public life.

Our country is also a signatory of the Inter-American Convention on the Prevention, Punishment and Eradication of Violence against Women of 1998. This document establishes, in Article 4 that “every woman has the right to the recognition, enjoyment, exercise and protection of all human rights and the freedoms enshrined in regional and international instruments on human rights. “

In this way women have the right to have their lives, freedom, personal safety, equal protection before the law, freedom of association, a life free of violence, and freedom from all forms of discrimination respected.

The most important thing as a woman is that you know that you have the right to be valued and educated free of stereotyped patterns of behavior and social and cultural practices based on concepts of inferiority and subordination.

The rights of women are extensive to all social areas. In Mexico, we have institutions such as the National Institute for Women that helps you guarantee your rights and instruments such as the General Law of Equality between Women and Men (LGIMH) which establishes the obligation of the authorities to guarantee the principle of substantive equality between women and men in the field of employment.

The General Law on Women’s Access to a Life Free of Violence (LGAMVLV) that establishes the prohibition of workplace violence constituted by the illegal refusal to hire the victim or respect their permanence or general working conditions; the disqualification of the work done, threats, intimidation, humiliation, exploitation, the impediment to women from carrying out the breastfeeding period provided for in the law, and all types of discrimination based on gender, as well as harassment and sexual harassment.

The Federal Labor Law (LFT) which establishes the guidelines to promote inclusion and substantive equality in Mexico. And finally, the Federal Law to Prevent and Eliminate Discrimination (LFPED), which is harmonized with human rights contained in international treaties ratified by the Mexican State, establishing that any discrimination based on ethnic or national origin, gender, age is prohibited , disability, social and health condition, religion, opinions, sexual preferences, marital status or any other that violates human dignity and has the purpose of nullifying or diminishing the rights and freedoms of the people.

All these instruments are the guarantee of your rights. Know them and make them count when it is the case. Never allow yourself to be discriminated against or raped for being a woman, and if that happens, denounce it, tell it to your loved ones and learn to transmit the message of equality among your acquaintances.

Telematics Tariffs: Driving style determines premium

Soon, the insurer could become a constant passenger in many cars on German roads: The new telematics tariffs of car insurance companies are about to make a breakthrough. The individual driving style will determine the amount of the premium for car insurance in the future. Above all, prudent drivers and novice drivers could benefit from discounts on this model.

The car insurance landscape in Germany could go through a digital revolution in the near future. As part of the planned telematics tariffs , German motorists can voluntarily be monitored by their insurers. The driving behavior is recorded technically and the individual driving profile is included in the premium calculation . According to a report of the Frankfurter Allgemeine Zeitung (FAZ), the major German insurance companies are currently working on the introduction of new tariffs for motor insurance.

Telematics tariffs are facing a breakthrough in Germany

While so-called “pay as you drive” tariffs have already been offered abroad for some time, German auto insurers are only just about to break through when it comes to telematics tariffs. So far, Sparkassen DirektVersicherung and Signal Iduna’s Sijox Versicherung have only two providers of “pay as you drive” – ​​but their offerings are aimed at a limited target group. Experts estimate that the monitoring in the car for premium calculation in this country, however, will quickly establish itself as soon as major insurers such as Allianz or HUK Coburg start with it. The two companies are, according to “FAZ”, the largest car insurers in Germany with a total of around 18 million customers in the motor vehicle division.

Drivers can benefit from telematics premium calculation

Using specially installed monitoring boxes in the car , important data such as acceleration and braking distances are recorded and then transmitted to the insurer. In the future, smartphones should make the telematics tariffs possible. Especially novice drivers could benefit from this “pay as you drive” principle. So far drivers license newcomers usually enter the motor insurance with the damage class 0, which means an insurance contribution of about 240 percent of the normal premium. However, if the young drivers use a telematics tariff, they can demonstrate a prudent driving style and thus achieve a discount without many years of damage-free travel. “With the Telematics Tariff, we are making a contribution to road safety , especially for young drivers,” emphasizes Alexander Vollert, board member of Allianz, in an interview with the “FAZ”.

Insurance companies hope for competitive advantages

Many providers expect competitive advantages from the new telematics tariffs. After all, supervised drivers could be offered tariffs that are as accurate as possible, based on the customer’s individual risk of damage – and ultimately cheaper for him than the offers of the competition.

Almost every second person would be able to install a telematics box

The fact that the insurers plan to monitor the driving behavior of the Germans in the future as a passenger does not seem to unsettle them in the hope of low insurance premiums . A survey by CreditPlus Bank showed that 43 percent of German motorists would be willing to have a corresponding monitoring box installed in their car. The German “pay as you drive” pioneer Sparkassen-Direkt-Versicherung promotes the installation of boxes with rewards in the form of discounts on the annual subscription . The savings promised to customers seem so attractive that some insurers already have telematics box waiting lists .

Privacy advocates, however, are skeptical about the development in car insurance. Federal Foreign Minister Heiko Maas (SPD) warns in an interview with the “Handelsblatt” that there must always be an “off button” so insured persons can always autonomously decide on the use of their data.

What really matters to you Interview with Mónica Gonzalez from GRC Business & Lifestyle

Health and money. What really matters to you Interview with Mónica Gonzalez from GRC Business & Lifestyle

We spoke with Mónica Gonzalez , Director of GRC Bussiness & Lifestyle , specialist in the implementation of wellness programs. He shares his opinion on the importance of maintaining physical and financial health; The reflections on which this interview borders us are significant, forcing us to rethink our lifestyle and the importance of finding a balance between the two things that matter to us: Money and health … Or will it be health and money?





Tell us a little about yourself and how you started in the financial sector

My first contact was in Bancomer, and there I verified the disconnection that exists between the academic and the work world. I did not last long, since I combined work with school, and given the time it required, it made it difficult for me to attend classes. Last semester, I had the opportunity to work for a Brazilian company, which gave me the opportunity to know Sao Paulo and that’s where my vision to do business was born.


You could share the readers of Rankia What is GRC?

GRC is the initiative to enrich daily practice in financial institutions. First, by generating spaces where experienced executives, who manage and face diverse problems day by day, share their knowledge and experiences; We do not intend to bring together senior executives who, although they dominate the subject, limit themselves to reporting activities, we want real people solving real problems, also promoting networking. This is a T2G Training2Grow Forum, which we are programming in Mexico, Colombia and Panama in a first stage.

The above is consolidated with BusinessTraining, through courses and seminars that certify the skills of executives in the field of Integral Risk Management for banks and financial entities. In addition we seek the approach with Universities, because we want to strengthen the link that enables the graduates to add added value, it is good to know the theory, but you have to reinforce the practice and it is something that they suffer equally, public or private universities.

Finally, we like to be in contact with people, so the idea of ​​Business & Lifesyle emerged, an e-magazine with business content, finance, markets and lifestyle. It is a project that is already alive for now in beta, and is reserved for next year; I can tell you that we want to take advantage of the experience of the population over 40 years old, who after that age suffer in the labor market due to the lack of opportunities, so we are going to privilege the collaborations of people with this profile, as well as those professionals with some disability


In your opinion, Mexicans, what do we prioritize first? Money or health?

I am Mexican, and I can say that health is not a priority in my country. We are the number one worldwide with more obese population and a high rate of diabetics. The population knows that this is not good for their health, but money for other purposes. It is curious, because money is not prioritized either, we are not characterized by an adequate financial culture that privileges savings and investment, the majority of the population lives “daily”.



We already know that Mexico occupies the first places in obesity worldwide. This problem What impact does this have on people’s personal finances?

The immediate impact, no doubt, is in health services, which tend to be high because the population goes to the doctor only when their condition is very deteriorated, but not for prevention. But there are other elements that are not considered, such as low labor productivity that impacts the salary, penalties for absences and delays; a high expenditure on food, because contrary to what is thought, eating bad costs more than eating healthy.

To this the collateral damages are added, because if the person who suffers from conditions related to obesity and overweight, does not have the economic capacity to correct their medical expenses, their relatives will have to do it. Even worse, if the person dies, leaves unprotected your economic dependents.



How does this public health problem affect government finances in Mexico?

A sustained upward trend in public spending allocated to the health sector, which despite the efforts does not yield the desired results. An obese adult and child population prevents the government from making a more efficient allocation of resources. I can tell you, I would like to know that the taxes I pay are being used in exchange scholarships for outstanding students, instead of treatments for people who are negligent with their personal care. It sounds hard, but we live a culture of minimum effort, they are not interested in eating well, they do not like to exercise, but we must all assume a part of the indirectly generated cost.


What is your opinion on the concept of “financial health”?

Financial health is synonymous with prosperity. Achieve this status when in addition to generating wealth, you are able to achieve a positive impact and an economic benefit in your closest circle, better still have the possibility of supporting causes in favor of the most vulnerable.


The financial culture in Mexico is very limited, in your opinion What could be done in the short term to generate a change on this topic?

I think it is very important to incorporate into the current curricula a subject for the promotion of financial culture. The information is available to the general public, Condusef has done a great job of dissemination, unfortunately a large sector of the population does not show interest in these issues, so they prefer to ignore it. That is why we must resort to the inclusion of the population from early stages, and thus permeate the new generations, the results will not be immediate, but will pay off.



What do you think about the current economic situation in Mexico?

Despite the national political and economic scenario, I see many opportunities for growth for Mexico . We are a country with competitive advantages in the tourism sector, it is time to enhance our products with other markets and take advantage of the disorder that is looming in the White House, many countries will do it, we why not.


Finally, tell us about your favorite movie about financial issues and why.

My favorite film is Margin Call, because it shows the consequences of poor management in Risk Management and Internal Control. Many financial entities conceive the Integral Risk Management Unit (UAIIR) as an expense or a luxury; although it is true, they are not business areas, but they are a shield for the capital of the Institution and an added value for shareholders, fundraisers and rating agencies.

Mónica González, has a degree in Economics from the Higher School of Economics of the National Polytechnic Institute.

Style Icon – Armor and Weapon Skins

Since the feature patch of April 15, 2014, there is the success style icon in the game. In this success, you have to collect 1,000 unique skins for the wardrobe. For this you get the title Fashion Collector .

This guide is meant to help you get some of these unique skins as cheaply as possible. This is where Karma Traders, Armor Dealers, and Personal History sections are listed, giving you special skins.


If you are not sure if you own a skin that you see at a dealer, you can look it up in the item description. If Skin is locked there , it means that you do not have this skin yet.